‘Yeah, for the logo the ‘g’ took longer to design than all the other letter forms put together.’ -bb
Former typography student. New band. Custom drawn g.
Brett Berry survived my graphic design courses and recently formed The Tangs with his brother Brandon.
Their debut EP Let It Out can be snagged on iTunes.
Website here, Facebook page here.
The Tangs: Take Me Down
“Every initiative we pursue,’ starting February 1, reads the press release, ‘will be guided by our core value to treat customers as we would like to be treated — fair and square.”
In just under a year, JCPenney rebrands again. Out is Helvetica, in is Gotham. Also in is a whole new approach to store organization and product pricing.
Brand New article here, press release here.
Changes start tomorrow. Bold design move, bold ad campaign.
‘The graphic images were an instant success when they premiered in bus shelters around the city. San Franciscans loved them. Too much, in fact, as some of the posters were stolen from the shelters.’
Often copied, Michael Schwab’s posters for Golden Gate National Parks. Brand implementation by Rich Silverstein and Jeff Goodby, circa 1993-7.
Case study here. Parks Conservancy store (Schwab’s art on prints, mugs, shirts, chocolate tins and more) here.
‘This poster was created by L.N. Britton circa 1918. It promotes food and resource conservation.’
Many years ago I found a small brochure at the National Archives building in San Bruno, CA. From it I ordered a bunch of inexpensive reproductions of early 20s century posters (pictured) – direct from the government. Framed, they looked great in my first apartment.
Everything is now online. All around 10 bucks a pop.
‘Originator of Type Fashions’
American Type Founders’ complete 1912 specimen book. 1348 pages.
Entire book posted online here.
The industrial revolution changed the size of font offerings. What were once posters or broadsheets from small type foundries, ‘type specimens’ became elaborate volumes – today collected as rare editions. [Read more →]
‘A collection of WPA-era US Travel Bureau Posters as reinterpreted and screen printed by Providence’s Head Light Hotel’
Available thru Tiny Showcase: Reproductions of 1930s ‘See America’ poster art.
So much cooler than the current government-sanctioned offerings of Brand USA, Inc.