the mehallo blog. beta.

Still from Ingre Druckrey: Teaching to See

As an educator, I’ve broken graphic design into three components: Message, Typography, Layout.

I’m not the first educator to do this – just happened to constantly notice these three elements staring back at me in all the student pieces I evaluate. In my opinion, careful appreciation, understanding and implementation of the three can lead to beautiful work.

message
Graphic design is a communication field, so Message should always drive the project. Today we are bombarded by thousands of Messages on a daily basis, so being on Message is critical. And yes, this usually involves language and writing – which is why I love when students take their written studies seriously.

typography
I’ve seen an (often not cited/supported) statistic that graphic design is 95% typography. Scientific or not, I agree with this. Type is important. I like comparing the exploration of lettering to that of music – there’s enough complexity for it to become a lifetime endeavor. And most of what I teach is type, from multiple angles.

form
Graphic designers are taught to use grids for layout – though relying on ‘grid’ as a catch all way of handling form can be misleading. Grids provide support, a fallback position for dealing with massive amounts of information. Though important, grids have their limitations. Building structure using symmetry, asymmetry, balance, color – some elements obvious, some not – involves continuous practice, a trained eye, instinct.

These three are not formulas, can’t be added together. They need to work in tandem, like cooking a great stew where the ingredients are based on what feels just right.

Click to view/jump

On a related note, the above film – Edward Tufte’s Ingre Druckrey: Teaching to See – found its way into my Twitter feed. It’s about graphic design and beauty. And much more.

In January I’m going to be teaching my first non-type course on Form and Space. I’m starting prep now because I consider form so important – so powerful, so delicate.

And beautiful when done right.

Video found via ayana baltrip

Tags: design, design history, education, illustration, thoughts, typography by steve
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‘As a student, live by these words, ‘Quantity rather than quality.’ The more you design the better your quality will become and you will continue to grow’ –Tony Montano

I like that quote.

Quality does come later. Being a designer becomes all about instinct – not having the best computer, not software, not measurements, not rules.

I’ve just started teaching another semester of Graphic Design History and Typography at American River College – have a whole new group of kids to introduce to my gospel of visuals.

One thought that’s been weaving its way thru my classes over the years is simply, ‘the more you do, the better you get.’ We’ve all heard this, and yeah, it’s true. The only real stumbling block is ‘the more you do, if you’re not paying attention, you probably won’t get better.’

This year the student work has been incredible – but only when tied to good, old fashioned Hard Work. Risk taking, going out on that edge, trying something one has never done before leads to fantastic creations.

I haven’t been blogging much – I also have my usual four type classes at Ai Sacramento and a rather large project that’s been taking up the rest of my time (more on that soooooon) – so something had to give. It was blogging.

I’ll be posting more as time permits; otherwise been immediately throwing finds up on my Twitter account.

I’m keeping busy. Hope you are too.

Infographic found via Ai Sacramento Graphic Design; click image to jump/view larger

Tags: design, design history, education, thoughts, typography by steve
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Often there’s this thing – where the graphic designer – feels like shouting, ‘I’M A PROFESSIONAL, I KNOW WHAT I’M DOING. REALLY.’

It usually arises from the idea that graphic design is a voodoo art that many do not understand. Or they think they do, but only understand a small portion of it. Trained, professional designers do spend at least 4–5 years studying our craft – and the years after finessing what we know.

Keeping communication open to clients is also important. But really, there’s some of us who know what we’re doing.

Mostly.

Button design by UXPin.

Found via Sandoer Berg

Tags: design, thoughts, typography by steve
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Former student Alice Woodruff posted this list on my Facebook page.

It’s good thoughts and will probably offend some. Turning off one’s ego long enough to connect with others is often difficult. I have to enact #25 before week’s end. A good, unexpected apology for something I didn’t expect to occur will make someone else’s day. Fingers crossed.

[1]    Most people hide their suffering better than you think, you pass dozens of people a day on the street without any idea how well they’re wearing their tragedies.

[2]    People’s names are the sweetest sounds they hear. You should make a point of being good at learning and using them.

[3]    People love to spread their misery around, but not as much as they enjoy being lifted out of it.

[4]    Being young is not in and of itself an achievement. Neither is being beautiful. But people often treat you as if they are.

[5]    For a lot of people, music is a reflection of who they are and their relationship to life. Remember that before insulting someone’s favorite band.

[6]    The Golden Age never existed. People are always trying to get back to a time when things were simpler and better. The world was a far more dangerous place fifty years ago, especially if you were black or a woman or gay or diagnosed with cancer. [Read more →]

Tags: cool finds, education, illustration, thoughts by steve
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Here’s a roundup of advice graphics.

I’m always frustrated when beginning students give up prematurely, when there are those who see being ‘creative’ as either a job or something not important and/or not realizing the more a creative works at what they’re doing, the better they will get; collaboration is great, rules get in the way, others will never understand you and that’s okay, work should be fun (especially hard work), breaks are important and a zillion other things.

Click to view larger/jump.

Found via hyenabonz

Tags: design, education, thoughts by steve
1 comment  . . .   

Many creatives are introverts – some famous ones include J.K. Rowling, Eleanor Roosevelt, Clint Eastwood, David Letterman, Howard Stern, Steve Martin. The trick is most introverts are annoyed just enough by the banalities of everyday societal demands that one typically doesn’t want to get bogged down by the bullshit. Introverts have important thinking to do – typically, introverts are out to change the world in one way or another.

There’s a graphic that’s been bouncing around the interwebs (below) that doesn’t quite hit the mark. Shyness is something totally different.

Above, a list that nails it (and yes, the type is stretched. Typographers: Deal.) – it came from this cool post. And here’s an article with more detail (book available too).

When I’m in quiet mode, I’m busy. Then I come out and play when in a classroom or social situation. Even though the second part is a learned behavior, it is also quite fun and a great balance. Wouldn’t change it for anything.

Bullshit

Found via Lindsey, Jes

Tags: design, education, thoughts by steve
2 comments  . . .   

‘Perfectionism is exhausting’

I’ve watched my students push themselves so hard to get an ‘A’ that they’ll overlook what it really takes to come up with creative work.

Here’s another take on the concept – by author Michael Nobbs, with a pitch for his book Sustainable Creativity.

Tags: design, education, thoughts by steve
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‘Creative people across all genres, it seems, have this reputation for being enormously mentally unstable  . . .  [and we’ve] accepted collectively the notion that creativity and suffering are somehow inherently linked’

Creativity = a horrible life? Anxieties, fear, alcohol – ?

In her TED Talk from 2009, Author Elizabeth Gilbert throws out some diversionary concepts to keep going – be undaunted.

Tags: design, education, thoughts by steve
1 comment  . . .   

‘adapted from Dan Pink’s talk at the RSA’

What really motivates us to do the things we do? I’ve read studies like these over and over – it’s not quite money. And it’s not very simple either.

Found via Bill Mead

Tags: education, thoughts by steve
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From last year: The bold choices ad. Starring Willem Dafoe and directed by Dante Ariola for StrawberryFrog.

Behind the scenes here.

Tags: culinary, design, photography, thoughts by steve
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‘Check out one of the songs i’m most proud of – my cowrite with Nicola Roberts on a very personal, epic and beautiful ballad.’ –Maya von Doll, Sohodolls

Video for Nicola Roberts’ Sticks + Stones.

Sticks + Stones brings back memories. When one is ‘creative,’ one doesn’t always fit in.

And you know what I’ve learned over the years? It’s fucking cool to not fit in.

Tags: music, thoughts by steve
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