Remembering The Treasury

‘BOY, DO YOU NEED US NOW!’

JCPenney had a discount chain that operated in the 1970s.

Similar to Target today, this odd Penney thing was The Treasury.

With Helvetica logo in place, our local Treasury moved into a former White Front locale – had midnight madness sales, aisles of cool stuff. They even sold comic books. And had the best damn snack bar pizza ever.

The chain didn’t last past 1981. Tho a new company – The Home Depot – opened their first locations in former Treasury digs.

Big Boxes were soon to take over.

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