Recasting Caslon

“Caslon’ is an example of what became known in the commercial world of the 20th century as a ‘brand’: a family name that was not only widely recognised by customers but which stood as a guarantee of long-standing integrity.’

William Caslon’s types keep making a comeback.

One of the first revivals was made in the late 1800s by Chiswick Press, London.

Full story here.

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