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‘Stile Olivetti’

Posted on May 12th, 2010 by steve

An Olivetti Manual typewriter at Urban Outfitters? Cool comeback.

Back in the 1950s, Italian business machine manufacturer Olivetti developed a super cool house style under the design leadership of Giovanni Pintori. The work of Paul Rand, Herbert Bayer, Walter Ballmer, Ettore Sottsass, Milton Glazer followed.


Olivetti poster by Giovanni Pintori, 1949

On view right now in San Francisco: Pintori, Sottsass and Olivetti items are part of the SFMOMA’s 75th Anniversary celebration. View items from their collection here.

Pictured, collateral from over the years – and Ettore Sottsass’ iconic red Valentine typewriter. More here and here.

  

     

     

Found via DesignApplause! and David Rosales

tags: cool finds, design, design history // 4 comments  . . .   

4 Responses to “‘Stile Olivetti’”

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