the mehallo blog. beta.

In my intermediate typography course at the California Art Institute Sacramento, students tackle CD packaging design – with a slight twist. Inspired by Project Runway, I like to put limitations on the work to force the student to engage the project where inventiveness will lead to unusual results.

If I could get them to do everything in 24 hours, with Tim Gunn checking in, I’d try that too.

project limits
In this case, students have to work with a band (or recording artist) that they do not know anything about or (preferably) simply do not like. The more they delve into a genre foreign to them, the more interesting the results have been.

Pictured is student Isla Waite’s interpretation of the Megadeth album Endgame. Her decision to reimagine the lyrics into typographic layouts (inspired by the lyrics’ subject matter) led to a unique interpretation of the traditional stylings of Heavy Metal.

Megadeth: Endgame

tags: design, education, music, typography // 1 comment  . . .