{"id":8054,"date":"2009-11-16T06:11:13","date_gmt":"2009-11-16T14:11:13","guid":{"rendered":"http:\/\/mehallo.com\/blog\/?p=8054"},"modified":"2009-11-16T07:04:47","modified_gmt":"2009-11-16T15:04:47","slug":"too-many-type-issues-so-little-time","status":"publish","type":"post","link":"http:\/\/mehallo.com\/blog\/archives\/8054","title":{"rendered":"Too many type issues, so little time"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/mehallo.com\/B\/RedHell.jpg\"><br \/>\n<em>Competing Helvetica billboards, a visual from my morning commute<\/em><\/p>\n<p>I&#8217;m not much of a purist. Well, that&#8217;s a lie. When it comes to type I am. Well, not always. I argue with myself a lot about it. It either works or it doesn&#8217;t. My litmus test: &#8216;Does it communicate?&#8217; And if the goal for the local business is <em>not to be read<\/em>, then often, it works.<\/p>\n<p>An article in this Sunday&#8217;s <em>New York Times<\/em> is all about this. Once one starts to <em>see type,<\/em> it&#8217;s all over. Read <a href=\"http:\/\/www.nytimes.com\/2009\/11\/16\/arts\/16iht-design16.html\" target=\"_bank\">here.<\/a><\/p>\n<p><em>Thanks to Susan and Jonathan for forwarding<\/em><\/p>\n\r\n\t<div style=\"float: left; \">\r\n\t\t<a href=\"http:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-count=\"horizontal\" data-text=\"Too many type issues, so little time\" data-url=\"http:\/\/mehallo.com\/blog\/archives\/8054\"  data-via=\"mehallo\">Tweet<\/a>\r\n\t<\/div>\r\n\t<script type=\"text\/javascript\" src=\"http:\/\/platform.twitter.com\/widgets.js\"><\/script>","protected":false},"excerpt":{"rendered":"<p>Competing Helvetica billboards, a visual from my morning commute I&#8217;m not much of a purist. Well, that&#8217;s a lie. When it comes to type I am. Well, not always. I argue with myself a lot about it. It either works or it doesn&#8217;t. My litmus test: &#8216;Does it communicate?&#8217; And if the goal for the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50,49,53,120],"tags":[58,98,122],"class_list":["post-8054","post","type-post","status-publish","format-standard","hentry","category-design","category-education","category-thoughts","category-typography","tag-graphic-design","tag-swiss-international-style","tag-typography"],"_links":{"self":[{"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/posts\/8054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/comments?post=8054"}],"version-history":[{"count":22,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/posts\/8054\/revisions"}],"predecessor-version":[{"id":8080,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/posts\/8054\/revisions\/8080"}],"wp:attachment":[{"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/media?parent=8054"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/categories?post=8054"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/mehallo.com\/blog\/wp-json\/wp\/v2\/tags?post=8054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}